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Company Name / Lelin, Incorporated
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Address / 3-28-6 Kashiwacho-cho, Tachikawa-shi, Tokyo, 190-0004
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Established / 1 january 2021
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Founded / 5 September 1987
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Capital / 1 Million
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CEO / Koji Takahashi
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Employees / Approximately 50
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Banks /
Risona Bank – Kinshityo Branch
Sumishin SBINet bank –Hojindaiichi Branch -
Business Details /
Original planning and design, manufacturing, sales (home décor and lifestyle products, women’s apparel and accessories, leather goods, original handmade art/home creations, wholesale/retail business, e-commerce
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Main Suppliers / Domestically in Japan and overseas
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Corporate Partners /
Arxist Co.,Ltd. http://axt1.co.jp/
Solin Labo http://www.solin.jp/and folk https://www.andfolk.co.jp
Company Timeline:
1987: ‘Les Chiffons’ founded as Tiara’s first store – a shop of apparel, home décor and cosmetics.
1993: Opens new store in Akishima
1996: Begins wholesale business
1997: Opens new store in Tamagawa Jousui
2002: Tiara changes it organizational structure and introduces IPO
2005: Launches women’s apparel line ‘Chou Chou de maman’
2006: Opens new store in Shintokorozawa
2007: Opens first online shop
2008: Opens new store in Koshigaya
2009: Launches new ‘arome de muguet’ line
2009: Establishes St. Etche Co., Ltd. as new sales division.
2010: Opens new store in Omotesando
2011: Opens new Nenil store in Futako Tamagawa
2011: Opens new Nenil store in Tachikawa
2011: Tiara officially transitions to Ruban de Tiara
2012: Opens new Ruban de Tiara store in Kichijoji
2013: Opens new Nenil mon Passage store in Yokohama
2013: Launches new ‘MB (Marques de Brodeuses)’ line
2013: Opens new Makuhari Nenil store
2014: Opens new Nagareyama Ootakanomori Nenil store
2015: Launches new collaboration with France Bed, in partnership with opening of new Tachikawa store ‘Amimoon.’
2016: Launches new line ‘AO’ line featuring handmade, unique artisan creations
2018: Launches new ‘Colorium’ personal color line of knitwear, scarves, etc.
2018: Launches new English and Chinese versions of website and catalogs
2021:It changed the company’s name to Lelin inc
Shop List:
Nenil Nagareyama Otakanomori (Chiba Prefecture)
Nagareyama Otakanomori Shopping Mall, Second Floor
6 Chome-185-2 Nishihatsuishi, Nagareyama, Chiba Prefecture 270-0121
Nenil Tachikawa (West Tokyo)
Granduo Department Store, Sixth Floor (Adjacent to Tachikawa Train Station)
3 Chome-2-1 Shibasakicho, Tachikawa, Tokyo 190-0023
Nenil Mon Passage Yokohama
Yokohama Bay Quarter Shopping Mall, Third Floor
10 Kinkocho, Kanagawa Ward, Yokohama, Kanagawa Prefecture 221-0056
Ruban de Tiara Makuhari (Chiba Prefecture)
Aeon Mall Makuhari (Grand Mall, First Floor)
1-1 Toyosuna, Mihama Ward, Chiba, Chiba Prefecture 261-8535
Ruban de Tiara Shintokorozawa (Saitama Prefecture)
Shintokorozawa Parco Shopping Mall, Second Floor
1-2-1 Midoricho Tokorozawa City, Saitama Prefecture